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December Content Calendar
HOW TO USE: To view the complete content templates click on the date + post prompt for it to drop down.
+ December 1 - Know, like + trust builder
Caption Template: "It's the final countdown"... to 2025 that is! I love the start of a new month, because it marks a time when you can reset and refocus priorities. So before you keep scrolling take a moment to consider one simple thing you can add to or subtract from your workflow or daily routine that can bring more value to your days.
But this month is even special because it's the LAST month of 2024.
This month I will set out to (insert one thing you can add to or subtract from your day and why you think it will be beneficial to your workflow. Double tap if you’re with me.
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 2 - Money Makers
Caption Template: The SALES are here to stay. Shop the sale in the link in our bio, sip your holiday beverage of choice, and tune into those cheesy-Hallmark Holiday movies I know you love so much!
Link in my bio to shop and use CODE for 10% off/free shipping/free gift with purchsase!
Photo Suggestions:
- Photo of your service/product
- Holiday promo graphic (get the template below!)
Story Prompts:
- Share your post to stories with a new post GIF
- Share your holiday promo
+ December 3 - Know, like + trust builder
Caption Template: Your first podcast will be awful. Your first video will be awful. Your first article will be awful. Your first art will be awful. Your first photo will be awful.
But you can't make your 50th without making your first. And who knows, your 50th might be the most magical one yet. So get it over with, and make it.
(Insert a small story of something you failed at at first, but now EXCEL in!)
This is your friendly reminder to just start now!
Photo Suggestions:
- Suggested photo
- Share a photo of you!
Story Prompts:
- Share your post to stories with a new post GIF
+ December 4 - Visibility Post (Reel)
Caption Template: Want to know to achieve (desired result)?
Here are a few things you need to do: (insert all of the text bubbles you are able to fit on your reel here).
Ready to finally ditch (what they are giving up to achieve the desired result)? Drop an emoji below.
Reel How To::
- Create a cover photo for your reel using the bonus templates or just use a screengrab from the reel itself
- Use this audio: https://www.instagram.com/reels/audio/476289370197183
- Filming/editing notes: Add text, adjust timing, can point to the text on the ding and add text or you can have text pop up on each "give me"
Story Prompts:
- Share your reel to stories with a tease of what the hook is & a GIF
+ December 5 - Knowledge Bombs
Caption Template: The Three Key Elements To Achieve (Desire) This Holiday Seasons
(List out and explain all three elements here!) Be sure to share this post to your story if you resonate with it, and save it to reference later!
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 6 - Money Makers
Caption Template: Free gift with every purchase! 🎁 All you have to do is shop in the link in my bio, add your favorite (product) to cart, and check out!
Link in my bio to shop and use CODE for 10% off/free shipping/free gift with purchsase!
Photo Suggestions:
- Photo of your service/product
- Holiday promo graphic (get the template below!)
Story Prompts:
- Share your post to stories with a new post GIF
- Share your holiday promo
+ December 7 - Know, like + trust builder
Caption Template: Would you rather have (the solution that your service/product offers) or be stuck with (problem your clients face)?
If you said (first option), then I'm with you 100%.
Here's how you can achieve that before the holidays... (insert a CTA to join your email list/sign up for a call/buy now).
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 8 - Visibility Post (Reel)
Caption Template: "INSERT FAQ HERE"? 📣
I often get asked... (insert FAQ here) and want to clear up the air.
(Insert answer to the FAQ here).
Did you wonder this FAQ? Drop all your Qs about (topic) below!
Reel How To::
- Create a cover photo for your reel using the bonus templates or just use a screengrab from the reel itself
- Use this audio: https://www.instagram.com/reels/audio/508225510316500
- Filming/editing notes: Add text on the screen to share the FAQ first, then share your answer to it. Add a CTA in the reel video to read the caption!
Story Prompts:
- Share your reel to stories with a tap here GIF
+ December 9 - Know, Like + Trust Builder
Caption Template: (YOUR ICA HERE) LISTEN UP 👂
(Insert ONE thing you want your ICA to know before they hire someone else/buy another product here).
Did you need this message today?
Photo Suggestions:
- Suggested photo
- Photo of you
- Photo of your product/offer/service
Story Prompts:
- Share your post to stories with a new post GIF
+ December 10 - Know, like + trust builder
Caption Template: Can I share my guilty pleasure with you? I love a good espresso / have a complete sweet tooth / love to binge RHW of any city really 😉
When I'm done working/meeting with clients 1:1/handling the family for the day, this is how I unwind.
It's the holidays after all so we need to indulge a little.
What's your guilty pleasure?
Photo Suggestions:
- Suggested photo
- Share your guilty pleasure
Story Prompts:
- Share your post to stories with a new post GIF
+ December 11 - Money Makers
Caption Template: We're TWO weeks away from Christmas and today is the final day of the sale/ last day to order to ensure it arrives in time!
Link in my bio to shop and use CODE for 10% off/free shipping/free gift with purchsase!
Photo Suggestions:
- Suggested photo
- Share a holiday themed photo/graphic of your offer/service/product
Story Prompts:
- Share your post to stories with a new post GIF
+ December 12 - Knowledge Bomb
Caption Template: NOT SEEING RESULTS IN (DESIRED AREA)?
Here's why... ✖️ (Insert what your ICA is doing that they need to stop doing)
Instead, DO this... ✔️ (Insert what you can do to see results).
Photo Suggestions:
- Suggested photo
- Share a photo of your offer
- Share a graphic of why you're not seeing results vs. what you can do to start seeing them
Story Prompts:
- Share your post to stories with a new post GIF
+ December 13 - Money Makers
Caption Template: Let's kick off the festivities with a holiday promotion! (Share your promotion here)
This promotion won't last long... in fact, it's sending before your neighbors take down their holiday lights (you know the one who leaves them up wayyy past January 1?! 😂) Click the link in my bio to book now / shop now/ learn more 🎁
Photo Suggestions:
- Photo of your service/product
- Holiday promo graphic (get the template below!)
Story Prompts:
- Share your post to stories with a new post GIF
- Share your holiday promo
+ December 14 - Visibility Post
Caption Template: Shop small! In the spirit of the holiday season, let's support a small business owner's dream this year. Drop your favorite small business in the comments to shout them out!
Photo Suggestions:
- Suggested photo
- Create a carousel of images of small businesses you are supporting this holiday season
Story Prompts:
- Share your post to stories with a new post GIF
+ December 15 - Visibility Post (Reel)
Caption Template: "Do I Need to (Insert Something Your ICA Always Wants to Do)?"
(Insert your yes or no answer and why here!)
If you want to learn more about this topic, tap the link in my bio to download my free guide / book a complimentary call / read the blog.
Reel How To:
- Create a cover photo for your reel using the bonus templates or just use a screengrab from the reel itself
- Use this audio: https://www.instagram.com/reels/audio/449505516164781
- Filming/editing notes: Add text, adjust timing, point on the beat drops!
Story Prompts:
- Share your reel to stories with a tap here GIF
+ December 16 - Know, like + trust builder
Caption Template: Balancing business and life is challenging, so when I’m feeling overwhelmed I close down the laptop early/open up a new book/silence all my notifications for an entire day and simply be present with my kids.)
P.S. I will be OOO for the holidays from (insert dates here!)
What do you do when you’re overwhelmed?
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 17 - Visibility Post
Caption Template: A few affirmations for you (SAVE thist post!)
Drop an emoji in the comments if you needed these affirmations today! 🙌
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 18 - Know, like + trust builder
Caption Template: Do you struggle with (topic)? It’s actually a very common problem to have! I know it can be annoying, but it doesn’t have to be.
My (product/service) can help with (problem) so you don’t have to deal with it anymore! If you’re sick and tired of (hair problem), ask me about how (product/service) can make it right!
How would it feel to have less of (problem)? Pretty awesome right?!
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 19 - Know, like + trust builder
Caption Template: It's been FAR too long since I've done an introduction on here! I help (ICA) with (what you do) so they can (insert their desired achievement here).
I have been the (title) of (biz name here) for (timeline) and there's no stopping me now. I have BIG plans for 2025, will you stay along for the ride? 🎢
Photo Suggestions:
- Suggested photo
- Share a photo of you/your workspace/office
Story Prompts:
- Share your post to stories with a new post GIF
+ December 20 - Money Makers
Caption Template: (For a holiday bundle: bundle your top sellers together or collaborate with other businesses!)
The Ultimate Bundle Is Here! 🎉 It's for working moms who need a break /the boss babe/
It contains... (write out what's in it) for only (price) Link in my bio!
Photo Suggestions:
- Photo of your service/product
- Holiday promo graphic (get the template below!)
Story Prompts:
- Share your post to stories with a new post GIF
- Share your holiday promo
+ December 21 - Knowledge bombs
Caption Template: You all know the story of the Grinch right?
Well, (insert a pain point your ideal clients have here!) can be even more scarier than him... What do you do when it creeps in?
(Insert your solution here: it could be a free guide, workshop, sample, etc.)
Photo Suggestions:
- Suggested photo
Story Prompts:
- Share your post to stories with a new post GIF
+ December 22 - Visibility Post (Reel)
Caption Template: My favorite (tool/tip/resource/client project/review) ♥️
I love this because (insert why you love it here). What makes you happy in life or biz? Drop it below!
Reel How To:
- Create a cover photo for your reel using the bonus templates or just use a screengrab from the reel itself
- Use this audio: https://www.instagram.com/reels/audio/452053905338820
- Filming/editing notes: Add text to what makes you happy/your fav and adjust timing!
Story Prompts:
- Share your reel to stories with a tap here GIF
+ December 23 - Money Makers
Caption Template: Have you heard the news? 👀
The (insert your best-selling service, program, product here) is BACK but only until all of the milk and cookies are gone. 🎅 If you say yes to it today you get... ✔️ (Insert benefits then features here)
Tap the link in my bio to learn more.
Photo Suggestions:
- Suggested photo
- Share a holiday themed photo/graphic of your offer
Story Prompts:
- Share your post to stories with a new post GIF
+ December 24 - Know, like + trust builder
Caption Template: It's Christmas Eve and I always spend the night with family/wrapping presents/baking cookies & eating too much dough/watching Elf for the 274th time this season! 🎁
Do you have any Christmas Eve traditions?
Photo Suggestions:
- Photo of your holiday traditions
Story Prompts:
- Share your post to stories with a new post GIF
+ December 25 - Know, like + Trust builder
Caption Template: Merry Christmas! 🎄🎁 I hope everyone has a wonderful day! I'll be spending the day with family/on a Zoom call with distant relatives/emjoying the day.
Photo Suggestions:
- Photo of your holiday
Story Prompts:
- Share your post to stories with a new post GIF
+ December 31 - Know, Like + Trust Builder
Caption Template: Let's celebrate, another year has come and gone. Let's recap: This year I launched a new product/worked with x number of clients/hired two new employees.
I can't wait to see what the new year brings.🥂
Photo Suggestions:
- Photo of you
- Photo recap of the year
Story Prompts:
- Share your post to stories with a new post GIF
+ December 26 - Money Makers
Caption Template: A few days ago, a client reached out with (problem). She wanted a (result) so I decided to offer her (service) so (transformation your clients get from this service)
Have you ever thought about hiring for (service)? A few things you should know first (insert a few FAQs here)
I have a few spots open for (date), so if you’re thinking about it, send me a DM/email and we can get it scheduled for you!
Photo Suggestions:
- Suggested photo
- Share a photo of you or your workshop
- Create a graphic with a testimonial from this storytelling caption!
Story Prompts:
- Share your post to stories with a new post GIF
+ December 27 - Money Makers
Caption Template: I'm still in the holiday spirit over here... FLASH SALE ALERT! ⚡️
Today only, (insert promo here for flash sale!) You don't wanna miss this. If you've been on the fence about hiring a graphic designer/working with a VA/ testing out (product) now is your chance!
Photo Suggestions:
- Photo of your service/product
- Holiday promo graphic (get the template below!)
Story Prompts:
- Share your post to stories with a new post GIF
- Share your holiday promo
+ December 28 - Know, like + trust builder
Caption Template: My bio says that I'm a (insert your title here) that helps (niche) overcome (problem)... but I'm so much more than that.
I'm a... (edit this section to add or take out titles that describe you!) ❤️ Mom ❤️ Wife ❤️ Problem Solver ❤️ Friend ❤️ Visionary
And yes, my neck does hurt with all of the hats I'm wearing all of the time. What titles make up who YOU are?
Photo Suggestions:
- Suggested photo
- Share a photo of you!
Story Prompts:
- Share your post to stories with a new post GIF
+ December 29 - Visibility Post (Reel)
Caption Template: The DO'S and DON'TS of (your topic/industry) ✍️
Not sure what you need to do in order to (achieve result)? Here's the simple breakdown of what to focus on, and what you shouldn't give ANY attention too.
SAVE this list so you know how to (achieve result in X days).
Reel How To:
- Create a cover photo for your reel using the bonus templates or just use a screengrab from the reel itself
- Use this audio: https://www.instagram.com/reels/audio/399665051328333/
- Filming/editing notes: Add text, adjust timing, on each beat you point to the text or hold your hand out at the top of the screen and move it down to "reveal" the words
Story Prompts:
- Share your reel to stories with a tap here GIF
+ December 30 - Know, Like + Trust Builder
Caption Template: There are only 48 hours left in 2024. What are your big goals for the new year? Do you set resolutions? Let me know below! ⏰
Photo Suggestions:
- Photo of your resolutions
Story Prompts:
- Share your post to stories with a new post GIF